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External Communications
We can help you to write or hone to a sharper edge anything that leaves your company's gateway and has to do with investor, public or media relations. Here's a link to an Alcoa annual report on Environment, Health & Safety. We also write speeches, commentary intended for the Op/Ed pages, articles for magazines or journals, and ghost-write books and pamphlets.
 
Internal Communications
Keeping your employees abreast of corporate developments can be seen as a purely technical issue, best left in the hands of your CIO or Manager of Information Systems. That could be your biggest mistake.
The technology to deliver your message is essential, but the quality of that message should still be your paramount concern. We can help you institute an effective corporate Intranet or conduct a review of your current system, so that your people spend less time looking for what they need and more time producing what you need.
 
Writing Coaching
Every e-mail or letter that leaves your company reflects on your brand and image. Every ambiguous, confused or illiterate in-house memo or e-mail wastes the time of each recipient. Should you hire editors to read every piece of correspondence or electronic mail that goes out under your letterhead? Should you bring back secretaries for middle managers?
Of course not. Hire Pine Ink to train your staff. Week-long seminars over three hours each day are a cost-effective alternative. Or take online courses such as Effective Business Writing, Writing Effective E-Mail and Business Grammar  through our eLearning partner, ULiveandLearn.
 
Technical Writing
Technical writing is an essential component of any company, and one that is often given short shrift. We bring the writing back to technical writing, placing the emphasis on clarity, quality, precision and putting some fun into the learning process. Call us to arrange a face-to-face seminar, or save travel and other expenses by arranging group pricing for the four-module ULiveandLearn course, Technical Writing, for just $169.
 
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